Increase B2B Website Conversions Using a AI Conversion Rate Optimization Tool

The main purpose of website A/B testing is to determine which variation of an element (such as a headline, call-to-action, or image) performs better.

To increase B2B website conversions, you can use a AI conversion rate optimization tool.

With the AI conversion rate optimization tool, you will be able to start website A/B testing the following:

Adding a new element to an existing page.

Adding a new element to multiple pages.

Testing the effectiveness of new web design elements; for example, new navigation menus, new site colors, or new header images.

Testing new or existing elements to determine which performs best across different devices and browsers.

Testing the effectiveness of new or existing elements on different traffic sources, for example, monitoring how well a new or existing element performs on organic search traffic or on referral traffic from social media.

Website A/B testing can also be used for:

Confirming that a new or existing element performs just as well as the original (when you're not sure if you want to implement it yet).

Determining which variation of the element performs better without implementing it yet (for example, you might want to perform A/B tests with a new headline to monitor how well it performs, and then decide whether to implement it or not).

Identifying which elements perform better in different scenarios (for example, a different headline may perform better on your site's home page versus a product page).

Identifying which variations of a single element perform better than others (for example, you may want to test different calls to action).

Identifying whether a new or existing element performs better in different browsers or on different devices can also be determined with a website A/B testing tool.

Identifying whether a new or existing element performs better at different times during the day (for example, if you want to find out whether your site performs better during the morning or afternoon).

Creating a new element that performs as well as the original (for example, if you need to create a new version of a headline or an ad for use later).

As you can see from the above, there are a lot of elements you can test with an AI conversion rate optimization tool.

A really good AI A/B testing tool is the AutoOptimize tool.

The great thing about the AutoOptimize tool is it works great to increase B2B website conversions.